District Manager - Vancouver

Communication - Marketing - Sales
Wines, spirits, beers
August 8, 2017
Updated on
September 20, 2017
Valid until

The District Manager will manage the strategic coverage of all on and off premise outlets in sales team territory.

Drive volume and grow net sales value in order to deliver the annual plan and beat the competition. Lead, coach and develop team capabilities and skill set. Lead implementation of company strategy at customer level via programs that recognize brand strategic and tactical objectives.


Required Duties:                                                                                          

   Train, coach, lead and motivate direct reports to deliver maximum impact in the market

   Lead direct reports effectively by clearly communicating roles and responsibilities, expectations and deliverables

   Managing Territory Coverage Plan to ensure excellent execution around time management and utilization of resources

   Ongoing training and development of Territory Managers and Territory Associates through continued instruction during regularly scheduled in field work withs, market surveys and observance of sales teams meetings.

   Ensures all tools are in place to support attainment of goals and objectives

   Develop and maintain strong relationships with customer base

   Provide on-going and current assessments of the results of plans by channel, key account and individual customer

   Ensure distribution of brands in key purchasing areas within accounts

   Grow distribution of brands into existing accounts, including new products, and new sizes of existing products.

   Prospects, quantifies and qualifies all new accounts visited to determine potential fit with brand portfolio

   Assign goals by individual and assess progress by territory/account for distribution, volume, profit, and sell-through execution.

   Obtain and communicate updated market competitive information.

   Other duties as assigned


Must be able to:

   Live and demonstrate the company values.

   Live and demonstrate the functional and leadership training capabilities

   Excellent presentation and interpersonal skills

   Excellent sales background with solid understanding of company selling procedures

   Demonstrated leadership and team building experience

   Strong organizational and multi-tasking capabilities

   Strong communication skills: verbal, listening and written

   Capable of seeking out new ideas, exhibit initiative and be proactive

   Managing complex customer relationships

   Excellent Negotiation and Influencing Skills

   Strong competitive intelligence within the marketplace

   Demonstrate and exhibit high levels of professionalism with internal and external customers

   Demonstrate sound judgment and problem solving skills

Required Skills:

   Bachelor’s Degree required or 3-5 years sales experience, preferably in consumer package good industry

   Previous leadership experience preferred

   Relevant cross-functional experience (finance, operations, IT, HR, project management, etc.)

   Proficient MS Office skills

   Must possess a valid driver’s license

   Knowledge of Liquor Board Regulations, market trends and competition

   Bilingual; must be fluent in French and English (for Eastern Canada Region only)